NoTraffic Pulls in $90M to Run AI at Intersections
Kansas-based NoTraffic landed a $90M Series C for its AI-driven traffic intersection optimization technology.
NoTraffic just closed a hefty $90M Series C round led by PSG Equity. The Kansas-based company builds AI-driven operating systems that crunch sensor data to optimize traffic flow at intersections.
Think of it as giving every stoplight a brain. NoTraffic's platform ingests real-time data from sensors deployed at intersections and uses artificial intelligence to make smarter decisions about when lights change and how traffic moves.
The $90M raise is a significant vote of confidence from PSG Equity in the smart infrastructure space. Traffic management is one of those unsexy but massive markets where AI can deliver immediate, measurable impact — fewer traffic jams, shorter commutes, lower emissions.
No word yet on how NoTraffic plans to deploy the fresh capital. But with $90M in the bank, the company has serious runway to push its tech into more intersections.