Xbox CEO Asha Sharma and CCO Matt Booty warn of an "Xbox reset" in the next 100 days, citing challenges like annual revenue down ~$500M over the past five years

Xbox is hitting the panic button. CEO Asha Sharma and Chief Commercial Officer Matt Booty have told the organization to brace for an "Xbox reset" over the next 100 days.

The reason? Annual revenue has dropped approximately $500M over the past five years. That's a slow bleed that leadership apparently can no longer ignore.

Layoffs are coming — and they're not a surprise internally. The company has been quietly preparing for cuts for weeks. The 100-day timeline signals this isn't a gentle course correction. It's a full-blown strategic overhaul.

The "reset" language is deliberate and ominous. When executives start using that word, it usually means significant structural changes are on the table — from staffing to product strategy to how the business fundamentally operates.

Xbox employees are now watching the clock on a very specific countdown.