X launches Cashtags, a feature that lets users view real-time financial data on stocks and crypto directly in their timelines, in the US and Canada
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X Rolls Out Cashtags for Real-Time Stock and Crypto Data
X users in the US and Canada can now browse live financial data on stocks and crypto directly in their timelines.
X just shipped Cashtags — a feature that pulls real-time financial data on stocks and cryptocurrency straight into user timelines. The rollout covers the US and Canada.
Nikita Bier, X's head of product, announced the launch. The feature lets users browse stock and crypto market data without leaving the platform. Think inline financial tickers baked into your feed.
It's a clear play to make X stickier for the finance crowd. Cashtags effectively turns the platform into a lightweight market-watching tool, competing for attention with dedicated finance apps and terminals.
The move aligns with X's broader push into financial services territory. By embedding market data natively, the platform is betting that traders and crypto enthusiasts will spend more time scrolling — and less time switching apps.
No word yet on international expansion beyond North America.