Apple's AI Reboot Lands Monday at WWDC 2026
Apple is set to unveil a completely revamped Siri and a sweeping new AI strategy at its annual developer conference.
Apple is going all-in on an AI do-over. At WWDC 2026 on Monday, the company plans to reveal a dramatically overhauled Siri alongside a dedicated Siri app — a clear signal that the voice assistant is getting a ground-up rethink.
The announcements go well beyond Siri. Apple is rolling out a wave of new AI capabilities across its ecosystem, marking what Bloomberg's Mark Gurman describes as an artificial intelligence turnaround for the iPhone maker.
On the software side, upcoming OS updates will zero in on reliability and responsiveness — two areas where users have been vocal about frustrations. Think fewer flashy features, more things actually working.
The stakes are high. Apple has watched rivals sprint ahead in the AI race while its own efforts drew criticism. Monday's keynote is the company's attempt to change that narrative in one shot.